The Dog’s in a Tux. The Couch Is Screaming.

Somewhere between a golden retriever in a tux being escorted down the aisle by a paid chaperone, and a neon pink couch that looks like it came from a cartoon dreamscape, we realized something: joy is trending (as it should). These moments aren’t just cute or quirky - they’re a quiet rebellion against boring. And they’re making like a lot more fun to look at. So let’s embrace some more joy.

Got a dog with main character energy? We want to see them! Send us a pic and a little backstory at [email protected], and your pup could be featured in an upcoming newsletter (yes, fame is just one adorable photo away). While you're at it, check out the Fido Family newsletter because it's packed with helpful, non-boring info about keeping your dog healthy, happy, and maybe a little spoiled. Oh, and don’t forget: we’ve got a free guide on dog-safe plants you can use so your home can be cute and canine-approved. Who doesn’t love a freebie? 🌿🐾 

- Naimh

-In today’s edition

• To Sniff and To Snuggle - Fur Better or Fur Worse

• Paws Up, Dog Parents. 🐾 Join our Fido Family!

• Dopamine Decor: Designing for Joy, Not Just Looks

• Sassy Max warns not to touch his fur - his look is professionally curated

Culture

To Sniff and To Snuggle - Fur Better or Fur Worse

It's spring and there are all kinds of celebrations happening, including weddings. Just when I think I'm done going to weddings, something else sprouts up. Well, what about you?

You’ve got the dress. The rings. The open bar. But there’s one Very Important Pup who’s not just attending your wedding – he’s working it.

Yep. Dogs are now getting their own plus ones…in the form of professional wedding chaperones. Let’s be clear: we’re not talking about your cousin holding a leash and praying the French bulldog doesn’t lost it during the vows (this is what I pictured). No no. We’re talking about full-blown, suit-wearing, treat-wielding, lint-rolling professionals whose job is to make sure your dog shows up like royalty and exits before the cake gets mauled. But what about logistics? How do you get your pup from home to the ceremony, to the photo shoot, to the reception and back home before someone slips him a meatball?

Enter the chaperone. They handle everything from bowtie wrangling to bathroom breaks. They even coordinate with the photographer so your dog’s best angle doesn’t go to waste. (Spoiler: it’s always the side with the good ear flop.) I'd appreciate a human chaperone then to get my good angle - still uncertain what it is!

Think of them like a wedding planner, but for the family member who might poop on the dance floor (no, not your drunk cousin, gross). It’s equal parts practical and completely unhinged in the best way. Younger generations are skipping flower girls and opting for “Dog of Honor.” Boomers are confused. Your dog is thriving.

So if your dream wedding includes a side of tail wags and a golden retriever slow-blinking through your vows – don’t wing it. Get the chaperone. Because nothing says forever like a paw print in the guestbook. Fur real.

Proud Parent

Paws Up, Dog Parents. 🐾 Join our Fido Family!

We are glad you like Fido Fly and are part of this community who loves dogs. We would like to invite you to receive Fido Family, a weekly email that digs deep into dog topics such as step-by-step training guides and vet-approved health information. Importantly, it also provides guidance and tools for human health because we need to be in good shape to take care of our pups. Because our community is a dog-loving family, it’s called Fido Family, and gets delivered every Tuesday.

Access your free trial here.

Get your beat on, your game on, and your drink on

Jammin’: Get loose
Interpretive: There is an angle
Accurate: Quite literally

We Can’t Stop Laughing (or Coloring)

We stumbled across these unhinged, unfiltered, definitely NSFW coloring pages—and now we can’t look away. They’re from a brand so gloriously inappropriate we can’t even print their name. Their website literally warns: “This is not a place for the weak.” If laughter is therapeutic, can we deduct this?

Culture

Dopamine Decor: Designing for Joy, Not Just Looks

Ask yourself this: when did your home stop feeling like yours? Somewhere between Pinterest boards and adulting checklists, many of us started decorating to impress, not to express. We muted our walls. We neutralized our couches. We bought furniture that whispered instead of sang. Enter: dopamine decor – a joyful rebellion against beige expectations.

This isn’t just about color. It’s about permission. Permission to hang art that makes zero sense but makes you grin every time you walk by. Permission to choose a canary yellow coffee table just because it reminds you of your grandma’s kitchen. Permission to design a space that doesn't match... but feels right.

Dopamine decor is about creating a home that sparks something in you like excitement, nostalgia, maybe even chaos. It’s maximalism, yes, but with heart. A kind of interior design therapy that asks: “What if you stopped trying to impress strangers and started trying to delight yourself?”

It’s the anti-algorithm. The anti-apology. It’s how you reclaim joy in physical form. I've been living this principle my whole life from my decor to my light fixtures and my home feels unique and fabulous every. single. day. So go ahead. Repaint that wall tangerine. Hang a fuzzy mirror shaped like a flower. Eat off of a surf board shaped table. Add a bookshelf rainbow even if it makes no “sense.” Because happiness doesn’t need an explanation and your home doesn’t either. Holla.

🎉 First-Ever Father’s Day Cookie Box From The Dog 🎉

He takes the pup on walks, lets them hog the bed, and pretends not to notice the chewed-up slippers. This Father's Day, celebrate the man who’s basically a four-legged legend’s favorite human. Our limited-edition cookie box includes treats for both him and his pup - plus a personalized card that’ll make his heart (and his tail) wag.

Only a small batch available - once they’re gone, they’re gone. Orders are closed on June 9 or when they sell out. All cookie boxes ship on June 11 for arrival prior to Father’s Day.

👉 Order now before your neighbor does.

Chuckle  

The fib is B. Dogs can see in the dark better than humans due to a reflective eye layer called the tapetum lucidum.

What did you think of this week's Fido Fly newsletter?
Your feedback helps us to create exactly what you want.

Was this forwarded to you? Sign up to receive your own weekly copy. It’s free to subscribe.

Looking for previous editions of Fido Fly? They are all safely stored here.